Ch. 4 — Shopping Lesson 17 of 33

Locating Merchandise

商品を探す

FSI Japanese FAST Course

What You Will Learn

  • Ask where items are located
  • Identify store departments
  • Use floor directories
  • Counter words for objects

Lesson Material

In this lesson you will learn how to navigate a Japanese department store — finding the right floor for the merchandise you want, locating specific sales counters, and asking about elevators, escalators, and stairways. Department stores (デパート) in Japan are large, multi-story buildings with clearly organized floor plans. Knowing how to ask “what floor?” and “where is it?” will make your shopping experience much smoother.

Dialogues (会話)

Situation 1 — At the entrance of Takashimaya department store

Ms. Miller wants to buy some household goods. She asks at the entrance.

RomajiEnglish
Miraa: Sumimasen, kateeyoohin wa nan-gai desu ka?Excuse me, what floor are household goods on?
Tenin: Go-kai de gozaimasu.It’s the 5th floor.
Miraa: Go-kai desu ka? Doomo.The 5th floor? Thanks.
Miraa: A, erebeetaa wa doko ni arimasu ka?Oh, where is the elevator?
Tenin: Nekutai-uriba no ushiro de gozaimasu.It’s behind the necktie section.

Situation 2 — At Shibuya station department store

Mrs. White gets off at Shibuya station and goes to do grocery shopping at a department store connected to the station building.

RomajiEnglish
Howaito: Sumimasen. Shokuryoohin-uriba wa doko desu ka?Excuse me. Where is the grocery department?
Nihonjin: Chika ni-kai desu yo.On the second level of the basement.
Howaito: Anoo, kaidan wa doko desu ka?Uh, where is the stairway?
Nihonjin: Kaidan wa annaijo no mae desu ga, esukareetaa ga soko ni arimasu yo.It’s in front of the information desk, but there is an escalator over there.
Howaito: Doomo arigatoo.Thank you.

Situation 3 — At the information desk

Mr. Kellog wants to see some watches. He asks at the information desk near the entrance.

RomajiEnglish
Keroggu: Sumimasen. Tokee-uriba wa nan-gai desu ka?Excuse me. What floor is the watch department?
Tenin: Rok-kai de gozaimasu.It’s on the 6th floor.
Keroggu: Doomo.Thanks.
(On the 6th floor)
Keroggu: Tokee-uriba wa doko desu ka?Where is the watch section?
Tenin: Kochira no migi no hoo de gozaimasu. Erebeetaa no mae ni gozaimasu.It’s on the right. It’s in front of the elevator.
Keroggu: Soo desu ka. Doomo.I see. Thank you.

Key Vocabulary (語彙)

Dialogue Vocabulary

RomajiEnglishKana
kateeyoohinhousehold goodsかていようひん
nan-gaiwhich floor?なんがい
kai(counter for) floor, storyかい
de gozaimasuis/are (very deferential)でございます
nekutainecktieネクタイ
shokuryoohingroceries, foodstuffsしょくりょうひん
chikabasementちか
anoouh, well (hesitation)あのう
annaijoinformation deskあんないじょ
esukareetaaescalatorエスカレーター
tokeewatch, clockとけい

Department Store Merchandise

RomajiEnglishKana
okujooroofおくじょう
yuuenchiamusement parkゆうえんち
pettopetペット
tokubaijoobargain/budget floorとくばいじょう
kagufurnitureかぐ
bunboogustationeryぶんぼうぐ
omochatoyおもちゃ
honbookほん
denkiyoohinelectric applianceでんきようひん
hoosekijewel, jewelryほうせき
meganeeyeglassesめがね
fujin-fukuwomen’s clothingふじんふく
kodomo-fukuchildren’s clothingこどもふく
shinshi-fukumen’s clothingしんしふく
keshoohincosmeticsけしょうひん
kutsushoesくつ
kabanluggageかばん

Medicine Vocabulary

RomajiEnglishKana
kaze-gusuricold medicineかぜぐすり
kazea coldかぜ
kusurimedicine, drugくすり
istomach
kirikizucut, woundきりきず
yakedoburnやけど
asupirinaspirinアスピリン

Grammar & Usage Notes

Floor Counter (〜階)

The counter for floors is kai (階). Note that pronunciation changes with certain numbers:

FloorRomajiKanji
1st floorik-kai一階
2nd floorni-kai二階
3rd floorsan-gai三階
4th flooryon-kai四階
5th floorgo-kai五階
6th floorrok-kai六階
7th floornana-kai七階
8th floorhak-kai / hachi-kai八階
9th floorkyuu-kai九階
10th floorjuk-kai十階
Basement 1chika ik-kai地下一階
Basement 2chika ni-kai地下二階

Asking for Locations

Use these patterns to ask where merchandise is located:

  • Tokee wa doko desu ka? — Where are the watches?
  • Tokee-uriba wa doko desu ka? — Where is the watch section/counter?
  • Kateeyoohin wa nan-gai desu ka? — What floor are household goods on?

The word uriba (売場) literally means “selling place” and can be attached to any merchandise name.

Typical Department Store Floor Plan

Japanese department stores follow a common layout. A typical plan:

FloorContents
Roof (okujoo)Amusement park, pets
7FBudget floor, restaurant
6FFurniture, stationery, toys, books
5FHousehold goods, electric appliances
4FJewelry, watches, cameras, eyeglasses
3FWomen’s and children’s clothing
2FMen’s clothing
1FCosmetics, accessories, shoes, luggage
B1/B2Groceries, food

Practice Exercises (練習)

A. Substitution Drill

Replace the underlined word in the base sentence:

Esukareetaa wa doko desu ka? (Where is the escalator?)

Practice with: shokuryoohin, kaidan, kateeyoohin, kodomo-fuku, nan-gai, doko, tokee, otearai

B. Translation-Substitution Drill

Base: Kateeyoohin wa nana-kai desu ka? (Are household goods on the 7th floor?)

  1. Cameras → Kamera wa nana-kai desu ka?
  2. Restroom → Otearai wa nana-kai desu ka?
  3. Household goods, 6th floor → Kateeyoohin wa rok-kai desu ka?
  4. Toys → Omocha wa rok-kai desu ka?
  5. Groceries, 8th floor → Shokuryoohin wa hachi-kai desu ka?

C. Question and Answer Exercise

Ask the instructor which floor each item is on. Use any of these patterns:

  • (Item) wa nan-gai desu ka?
  • (Item)-uriba wa doko desu ka?

Practice with: hon, yuuenchi, shinshi-fuku, bunboogu, kateeyoohin, keshoohin, shokuryoohin, petto, denkikigu, fujin-fuku

Cultural Notes

Business hours (eigyoojikan / 営業時間): Japanese stores generally keep the following hours:

EstablishmentWeekdaysSaturdaySunday
Banks9:00–3:009:00–12:00Closed
Post offices9:00–5:009:00–3:00Closed
Stores10:00–8:0010:00–8:0010:00–8:00
Department stores10:00–6:0010:00–6:3010:00–6:30

Most department stores have directories written in both English and Japanese, placed near entrances, stairways, and elevators. You can ask at the information desk (annaijo), the elevator operator, or the “escalator girl” for directions to any department.